{"title":"Feature Collection","description":null,"products":[{"product_id":"spinifex-rural-outback-organic-embroidered-linen-shirt","title":"Rural Outback Linen Shirt - Spinifex","description":"\u003cp\u003eThe Rural Outback Embroidered Linen Shirt is where heritage meets elevated everyday. Crafted from breathable, premium organic linen and adorned with original gold embroidery, each piece honours the rhythm and beauty of rural Australia, from grazing horses to the windmills that shape our horizon.\u003c\/p\u003e\n\u003cp\u003eAvailable in three timeless shades\u003cem\u003e, Eclipse Navy, Sky Blue and \u003c\/em\u003e\u003cem\u003eWhite,\u003c\/em\u003e each colour brings a new energy: bold femininity, grounded elegance, effortless chic, and clean minimalism. No matter your pick, the story remains stitched into every detail.\u003c\/p\u003e\n\u003cp\u003eDesigned for real women (sizes 6–24), the fit is relaxed but refined. The button-down front makes it breastfeeding-friendly and endlessly layerable, while the long sleeves offer year-round wearability, from sun protection to cooler-weather styling.\u003c\/p\u003e\n\u003cp\u003eWhether you're headed to a long lunch, layering it open with denim, or pairing it with tailored linen pants, this shirt is the perfect mix of country roots and modern polish.\u003c\/p\u003e\n\u003cp\u003eMade with intention, and ready to be worn again and again.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- notionvc: 2a2dda2b-bca2-41f2-84cf-1db2ac427c2a --\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Outback Linen Co","offers":[{"title":"6","offer_id":42572167675993,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-6","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"8","offer_id":42572167708761,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-8","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"10","offer_id":42572167741529,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-10","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"12","offer_id":42572167774297,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-12","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"14","offer_id":42572167807065,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-14","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"16","offer_id":42572167839833,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-16","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"18","offer_id":42572167872601,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-18","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"20","offer_id":42572167905369,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-20","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"22","offer_id":42572167938137,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-22","price":149.95,"currency_code":"AUD","in_stock":true},{"title":"24","offer_id":42572167970905,"sku":"SL01-SU-SH-SPIN-RO-EMB-LIN-24","price":149.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0569\/2837\/0777\/files\/rural-outback-spinifex-embroidered-organic-linen-long-sleeve-shirt-4647362.png?v=1774230728"},{"product_id":"outback-linen-jersey","title":"Outback Linen Jersey","description":"\u003cp\u003e\u003cspan\u003eThe Inner Circle Rugby Jersey\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA timeless heritage-style piece designed to be worn on repeat.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCrafted from a premium heavyweight 360gsm cotton jersey blend, this relaxed rugby jersey has been designed for warmth, comfort, structure and everyday wear. The thick fabrication gives it a beautiful premium feel while still remaining soft and easy to move in. I haven’t taken this sample off since I received. Obsessed and I know you’ll be the same!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDesigned in a classic deep navy and cream colourway with an oversized relaxed fit, structured collar and ribbed cuffs, this piece was inspired by vintage station club styling, country weekends, coastal winters and slow mornings at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is not trend-driven fashion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt’s the layer you throw on after the gym, for school pick up, chilly mornings, weekend sport, coffee runs, road trips and everyday life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLimited release arriving mid–end June exclusively to our VIP Inner Circle before public launch.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSarah is wearing a size 12 for an oversized relaxed fit.\u003c\/span\u003e\u003c\/p\u003e","brand":"Outback Linen Co","offers":[{"title":"4","offer_id":43358327963737,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"6","offer_id":43300227579993,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"8","offer_id":43300227612761,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"10","offer_id":43300227645529,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"12","offer_id":43300227678297,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"14","offer_id":43300227711065,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"16","offer_id":43300227743833,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"18","offer_id":43300227776601,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"20","offer_id":43300227809369,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"22","offer_id":43300227842137,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":true},{"title":"24","offer_id":43300227874905,"sku":null,"price":139.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0569\/2837\/0777\/files\/outback-linen-jersey-cream-navy-womens-rugby-polo.webp?v=1784599066"},{"product_id":"everyday-linen-pants-black","title":"Everyday Linen Pants - Black","description":"\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"user\" data-message-id=\"76c7e563-c38a-4b0a-a536-40f11097df2a\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden items-end rtl:items-start\"\u003e\n\u003cdiv class=\"relative max-w-[var(--user-chat-width,70%)] bg-token-message-surface rounded-3xl px-5 py-2.5\"\u003e\n\u003cdiv class=\"whitespace-pre-wrap\"\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThese are the pants you'll build your wardrobe around.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eMeet the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eForever Black Pants\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eCrafted from 100% pure linen, these are the timeless pair you'll reach for season after season, year after year. Designed to be forever loved, forever lived in, and never out of style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWith a tailored front and a comfortable elasticated back, they bring together effortless structure and everyday ease. Whether you're heading to work, school drop-off, lunch with friends or packing for a weekend away, these are the pants you'll instinctively pull from your wardrobe.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe flattering wide-leg silhouette moves beautifully, elongates the leg, and suits every body with ease.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThoughtful details like deep pockets, elevated belt loops and inclusive sizing from 6–24 mean they're designed for real women living real lives.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eRelaxed, refined and made to last.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eStyle them with a crisp white shirt, your favourite knit, or pair them with the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eForever Black Dress\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for a timeless capsule wardrobe you'll wear on repeat.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBecause some pieces don't belong to a season.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThey belong to a lifetime.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eForever Black. Forever Loved. Forever Lived In.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!-- notionvc: 4775d08b-ef94-4cf2-815b-61fb059c05bf --\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Outback Linen Co","offers":[{"title":"6","offer_id":43402436116569,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"8","offer_id":43402436149337,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"10","offer_id":43402436182105,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"12","offer_id":43402436214873,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"14","offer_id":43402436247641,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"16","offer_id":43402436280409,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"18","offer_id":43402436313177,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"20","offer_id":43402436345945,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"22","offer_id":43402436378713,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true},{"title":"24","offer_id":43402436411481,"sku":null,"price":179.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0569\/2837\/0777\/files\/black-linen-pants-4.webp?v=1783994306"},{"product_id":"red-rural-outback-embroidered-linen-long-sleeve-shirt","title":"Red Rural Outback Embroidered Linen Long Sleeve Shirt","description":"\u003cp\u003eThe Red Rural Linen Shirt was created for Rural \u0026amp; Remote Teachers Day, a special campaign celebrating the teachers who show up for children, families, and communities across the bush.\u003c\/p\u003e\n\u003cp\u003eMade from breathable natural linen in a bold rural red, this shirt is designed to be worn for awareness, connection, and support. It honours the teachers working across distance education, small schools, remote classrooms, regional towns, and the many places where education looks a little different, but means just as much.\u003c\/p\u003e\n\u003cp\u003eYou do not have to be a teacher to wear it. Wear it for the teachers who shaped you. Wear it for the families learning across distance. Wear it for the students growing up in rural and remote Australia. Wear it for the bush.\u003c\/p\u003e\n\u003cp\u003eDesigned in Outback Linen’s relaxed Rural Shirt fit, it is easy to wear, easy to layer, and made for real days. 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